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5G: How to Turn Lab Innovation Into Commercial Reality

This article was first published in RCR Wireless.

5G labs are becoming very popular. CSPs are welcoming partners to work with them to come up with new ideas and use cases that will ultimately drive increased use of 5G networks and effectively increase their revenues.

Expanding on 5G Business Models to Open New Metaverse Opportunities

This article was first published in The Fast Mode.

CSPs can go beyond providing the high-speed networks on which the metaverse runs. Many are developing new 5G led business processes today that can be further developed and fine-tuned to support the business opportunities that the metaverse will open up to CSPs. Key to this will be partners.

How 5G SA Opens the Door to Real-Time, Contextual and Personalized Marketing

This article was first published in RCR Wireless.

The marketing mantra of right offer, right customer, right time has been around for years, and in the telecoms industry offers have been relatively straightforward. Every communications service provider (CSP) has a system that sends alerts to customers (e.g. for topping up pre-paid accounts) and many have campaign management systems that send...

eSIMs – Delivering a Faster and Greener Onboarding Process

This article was first published in RCR Wireless.

When buying a new digital service, be it Netflix or Spotify, customers complete the onboarding process and then start using the service straight away. For the vast majority of mobile customers, there is usually a delay of several days between onboarding and getting to use the new service as the customers have to wait till a SIM card is posted to...

Where Can CSPs Fit in the Metaverse?

This article was first published on Telecoms.com.

Leading analyst firm Gartner described the Metaverse as the ‘next version of the internet’. In these shared and interconnected virtual 3D spaces people can work, play games, socialise, be entertained, shop, learn and do a lot of other stuff we do in a physical world – only it’s done virtually. 

Enabling Service Providers to Take Centre Stage in the 5G Value Chain

This article was first published in Connect-World North America.

With the rollout of stand-alone 5G, many of the 5G use cases and new business models that the industry has been waiting for will become a reality. At last, the ability for service providers to go ‘beyond  connectivity’ will be here.

The Need to Move from 'Call Now' to 'Buy Now'

This article was first published in RCR Wireless.

According to the European Commission, over 99% of European businesses are classified as SMEs (small to medium enterprises). To fit in this sector companies need to employ less than 250 staff, and the vast are described as micro-businesses employing less than 10 staff.

The Move from Commodity-Based to Value-Based Pricing

This article was first published in Mobile Magazine.

Value-based pricing is when a product or service is priced based on the perceived value it delivers to customers. It has many benefits for the service provider including how to improve the business and the product to better meet current and future customer needs. 

The Evolution of BSS: Enabling Service Providers to Take Control

This article was first published in Vanilla Plus.

Software has become an increasingly vital aspect of the competitiveness of service providers. It largely influences how agile, differentiated, and efficient their business can be when the market is moving towards an increased focus on digital self-service and automation, and CSPs are operating in a market where change is constant. In such a...